/01 Art Direction

Cai fan is a take-out restaurant that introduces the rebranding of Singapore’s local concept of economy rice to the international audience.​ Their goal is to provide information on authentic Chinese cuisines at affordable prices.​The colour palette is contemporary and bright with organic circles used to make the brand approachable and inviting.

Afterall, cai fan is a staple food for all– eaten for breakfast, lunch or dinner.